It could also be helpful if you offer highly tailored/customized products. You can access Catalog Manager from the Inventory tab in Commerce Manager. Besides liking and sharing posts from your audience, create content that shows them you care. Your products need to be grouped together into ‘collections’ in order to get the most out of Facebook Shops. Click + Create New Listing, then click Item for Sale. The following qualities are what make the difference to most entrepreneurs when choosing an ecommerce platform. You’ll then be prompted to read and agree to Facebook’s Merchant Terms and Policies. This is where Facebook Shops really comes into its own! We’ll walk you through the process of setting up a shop for our fictitious brand, Testing Tshirts. To set up a Commerce Account, go to Commerce Manager and follow the instructions to get started. It makes sharing your content really easy, so it’s a great way to market your store and products, increase sales, and boost your bottom line! Facebook made some updates this year that bring videos to the top of every feed. In the meantime, set up a Facebook Page Shop if you don’t already have one. Cool’ like some other articles I’ve found researching this. Carousel ads on the platform let you show several images of your products and can feature calls to action. Your email address will not be published. One question I had for you was related to SquareSpace. I don’t see any buttons for Shop so I can’t get to the commerce section and set up a Facebook shop. If you already have a Facebook Page Shop, and a notification from Facebook that Facebook Shops is ready for you, this is a simple three step process. Home » Building Online Stores » How to Sell on Facebook, Our independent research projects and impartial reviews are funded in part by affiliate commissions, at no extra cost to our readers. There are a variety of third-party … All Page shops need a catalog, which is connected to your shop and holds the products you want to sell. #1: Choose the Right Facebook Page Type and Category. Your email address will not be published. If you want to start your business with a bang, targeted Facebook ads can be a great way to connect with your niche. Click on Shops, and select the Shop you want to edit (if you have more than one). You can sell anything on your page and many more. Take some great pictures of your products. The average user spends 40 minutes a day on Facebook. So practical and easy to follow, not like ‘yeah FB is good for selling. From there, click the Sell Something button and select a category. It will also be a showcase where customers can shop for your products. Once there was the option to sell on Facebook, it caught on quickly as businesses saw a high ROI. It’s easy to post a product to the Facebook Marketplace. Over the course of a few steps (which Facebook will guide you through), you’ll be asked to provide: In terms of shipping policies, Facebook has a few of its own rules you should be aware of: After agreeing to the Merchant Terms and Policies, you’ll be prompted to select a checkout method. You simply need to go to Facebook marketplace and click the blue button on the left “+Sell Something”. Include brand names, sizes, dimensions, and the condition your products are in. Then, add your product description, pricing, general location, and images. You can find out more about Shopify in our in-depth review. Hopefully, this shouldn't affect the actual location of your store in your main settings. There are many different ecommerce options available, and you can use the time you save focusing on other parts of your new business. Great article! I'm so sorry to hear you're having problems! Buy or sell new and used items easily on Facebook Marketplace, locally or from businesses. How about digital products? If you don’t have your own online store yet, these are the two guides you need: Selling on other socials? Enter the info about your item. Not all your selling on Facebook has to be via apps and widgets. My main motivator is to then link to Instagram to allow easy access to our products. Shopify will then walk you through the process of syncing up your Facebook Page Shop and your Shopify site. Videos are also popular for sharing. Simply type your email below! From your feed, click Marketplace on the left-hand navigation. Product images are also very important, so make sure the images you add are high-quality. In addition, you’ll want to make sure that the platform you choose has direct integration with Facebook. Is it easy to do? Here's a quick run-through of the steps to do that. BigCommerce Review –  for more detailed information about BigCommerce, BigCommerce Pricing Review – find out about BigCommerce’s pricing to see which plan is right for you, BigCommerce vs Shopify – our in depth comparison of both platforms. Sell on Facebook Marketplace: Go to the Marketplace column from the left panel of your news feed. see our comparison chart of the best online store builders here. Join Local Buy and Sell Groups. It works in a similar way to sites like Craigslist, but is accessed via your Facebook account. Facebook Marketplace offers an easy to use place to post your items for sale. They might scan their phone after seeing a billboard, make a visit to your site on their laptop, and then buy after a Facebook visit during lunch at work. How to Sell Products on Facebook in 5 Simple Steps 1. Facebook Shops is an extra feature that’s currently being rolled out by Facebook to make existing Facebook Page shops more shoppable. Can you sell live fish on a Facebook Store you create from your Facebook Business Page? When you promote these posts it can help you reach as many followers as your budget can handle. Click "Start Your Free Trial". Required fields are marked *. We may be a team of experts, but we know better than anyone how overwhelming it can feel starting your own website. Click "Edit Page" Look for the at the bottom of the app on iOS or at the top of the app on Android. Thanks so much for your comment - I'm sorry to hear you're having problems! You can use this feature for customer support and to quickly address customer concerns. So, it’s a good idea to be where your customers are. If you’re not sure what to sell, this is a great resource for product ideas. It may seem a little intimidating to start a separate online store when you’re just beginning to sell on Facebook. Facebook has come a long way from its origins in college dorm rooms. We’re here to answer those questions. Plus with Facebook’s advanced audience algorithms, you can find customers based on their demographics, location, interests, and other (somewhat creepy) means. If you want to start selling, but you’re not ready to open a store or run a full online business, this could be a great option for you. Are you ready to start a business selling online? The first step to selling on Facebook and Instagram is to set up a Commerce Account for your business. Click Add Photos to upload a photo of your item from your computer. Most people aren’t looking for a professional video, they just want to see something that feels authentic. You can unsubscribe at any time, and we promise never to spam you. To get started, go to Facebook Marketplace and hit the button in the left menu that says + Sell Something, then follow the onscreen instructions. Hi Diane, Your product listing will live in the Marketplace section of your Facebook business page and you can make edits to your post from there. Sponsored posts are simple to make, and can be very useful. You just need to. This is where things start to split off a little depending on where you are in the world: Nice! Write a 150 character description of your business and your products. With an ecommerce platform, you can enter your product listings just once, but sell in multiple places online. You’ll also want to take some pictures or shoot videos of your products in real-life situations. The Facebook Marketplace is similar to the popular Craigslist platform in many ways. As your business begins to grow, you will notice some limitations. Ecommerce Statistics and Trends for 2020: The Impact of COVID & The Rise of New Tech, 13 Best Practices for Ecommerce Store Success. How to Market Your Shop on Facebook? Your competitors will include some of the biggest brands, but you will have an edge because of the personal touch that you can add to your new store. If you’re trying to create a listing for something you want to sell on Facebook, you can easily do so by going to Marketplace and following these steps: Click the blue Sell Something button in the upper-right corner of the page. Whether you want to share premade videos or live video on-site, find a way to add more videos to your Facebook page. There are also many niche groups with a huge following that you can join to promote and sell your products on Facebook. Facebook Shops is Facebook’s latest ecommerce update, elevating traditional Facebook Page Shops into something more customizable, shoppable, and cohesive – and we are very much here for it. To add a Shop section you need to go to your Page’s settings, select the “Template and Tabs” section and click on the “Add a Tab” button at the bottom of the page. Hi You may not know it, but there are thousands of people buying and selling on Facebook Groups. Go to the ‘Shop’ tab on your Business Page. The tool to manage catalogs is Catalog Manager, Facebook’s inventory platform. You’ll see two tabs within your chosen shop: Check out how your page will look by using the Shop Preview, and when you’re happy with everything, click Publish. Unfortunately you can only allow payments on your Shop page if you are in the US. According to our estimates, the majority of sales are made through posts on your Facebook... 2. Clicking Next takes you through to the following screen: Start by clicking Set Up for your business information. Best, Lucy. What information should my business have ready for set up? The competition may be fierce, but with over 2.6 billion active monthly users, the audience is more than large enough to go around. So, you can still sell through Facebook! In this case, can i still sell thru a fb shop connected to my shopify or do i HAVE to ship internationally too ? Your products will update automatically, plus your customers can even checkout directly on Facebook. Most of the people you hope will buy your products on Facebook won’t purchase until they’ve seen your products a few times. Head to Facebook’s Commerce Manager, and you should see a screen that looks something like this: Click the blue Start Selling button. This is about selling tangible products. Instagram dominates a lot of retail industries like fashion and jewelry. Hi J, Reach millions of shoppers on one of the world's biggest social media platforms. This is a huge pro, but just requires a little more admin at this stage. Don’t worry – we’ll show you how to set up one of those, too. A Previous Halstead Facebook Event. Once you’ve finished, you can add more collections (click Create Another Collection), or move on to the next stage – customizing your storefront. On the next screen in the popup (Step 2 of 3), there is a dropdown to select who you want to list it by. You may also want to mention why you’re selling. You can add your product catalog onto Facebook and upload images, prices, and product details to generate more sales. They usually have an administrator to approve your addition to the group. You’ll find this down the left hand side (you may need to expand the menu to see it). This is great for new releases later down the line, but we’ll leave this off for now as we’re going to be adding all our existing products at once. Again, I sincerely apologise if these steps don't work - without seeing the problem I can't be of much further help! You don’t want your followers to feel like you’re only on Facebook for sales. Social marketing leaders like Andrea Vahl, Brian Carter, and Kim Garst are using a 2-step process to increase sales dramatically. The first option is the Facebook Marketplace. Until Facebook Shops is more widely available, setting up a Facebook Page shop is still your best bet. Lets discuss why the people want to buy the Page? This also allows you to keep your personal Facebook account while having a separate page where you can interact with buyers. ©2020 Best Website Builder Reviews for 2020. Great to hear you found the article useful! Now that you know how to sell on Facebook, it’s time to put your new knowledge into action. We know we’ve thrown in a few similar terms at this point (we blame Facebook for their rather unoriginal names), so let’s quickly cover these: Facebook Shops – New feature which provides a storefront to existing Facebook Page shops, offering customers a more seamless experience and the chance to check out without leaving Facebook if they wish. My business software reviews are based on real-world experience (and not from a faceless brand). Answer questions quickly and consider adjusting your offer if a product isn’t selling as fast as you’d like. Whether you already have an online store or are just starting out, a Facebook store is necessary and will help you reach more customers. Even if you start out using Messenger for your sales, we recommend you build a website at some point and switch to this option. However I have a shopify store that I am running for almost two years now and I have learnt a lot during my research and lost and earned money lol. As far as I know Squarespace DOES offer integration with Facebook and Instagram. Don’t miss out – unlock 25 expert steps to building a better website, plus receive exclusive deals and helpful guides in our regular newsletter. Go to “Settings”, then “Privacy.” Click the padlock and use Facebook’s privacy check-up tool to make sure that the audience of your posts looks right to you. Creating the Raffle Choose a third party app to run your raffle. By Jana Rumberger – a writer and content manager for Selz e-commerce. A popup will show up allowing you to select what kind of item you want to sell. 3. Add products. We won’t go through each of these stages here – Facebook does a brilliant job of guiding you through adding products and payment details to your account, so as long as you follow this guidance, you won’t go too far wrong! Meet the team behind the expert reviews! You can get started with an ecommerce platform like Selz or BigCommerce to get started. There are lots of ways to earn money from facebook pages, like affiliate marketing, blogging, selling and many more. REWRITE DRAFT: 6 Best Cheap WordPress Hosting: From $0.99/month, The states you trade in (option to skip temporarily), Your tax registration number (option to skip temporarily), The type of business (e.g. All Rights Reserved. thanks from AUS. To make money on the Facebook Marketplace, make yourself available to potential customers. How to set up a shop on Facebook (your new Facebook selling page) Setting up is easy, especially if you already have a Facebook for Business account. Great info - thank you. Your final images should be at least 1024 x 1024 px. Then click on "Add Tab" and try to add the Shop tab manually. Once someone visits your page for the first time, you can help them get to know your products with remarketing. Select “Shop Now” and tap next. Facebook introduced business pages in November 2007. We promise it’s not as daunting as it may seem! From your feed, click Marketplace on the left-hand navigation. Initially, I thought selling items on Facebook would be like yard-saling — where people always try to … There are a few requirements from Facebook before you move to the next steps for selling on Facebook: You’ll also need to share your email address and phone number so customers know how to get in touch. Don’t ignore this simple way of using your timeline photo to get your product in front of your Facebook audience. Once you’ve added a product, it will display as ‘Processing’ while Facebook checks that your product complies with their policies. You’ll then see this option: We’ll cover using an ecommerce platform later on, but to set up a Facebook Shop, hit Get Started for Facebook on the left. Create a listing here. This means that digital products like eBooks or services like social media management aren’t an option. Using ShopTab: Open the ShopTab website. Facebook Shops gives your store a ‘storefront’, so you can make it look more like your own site, rather than a Facebook page. We’re going to add these two products into a ‘Men’s Tshirts’ collection. Then, add your product description, pricing, general location, and images. When you create your posts, include as many details as you can to help your potential customers a good idea of what you’re offering. Keep this in mind as you promote your products to keep your new business from feeling intrusive. To add a product, you’ll need to have product images, a product price, a product description and name, as well as a link to where the customer can check out (normally the product listing on your own website). I do not have a retail front store. I already have a shopify store but i dont ship outside my country. It’s easy to post a product to the Facebook Marketplace. Given that Facebook Shops is only available to those with a Facebook Page shop, let’s look at what you need to set one of those up: Facebook Marketplace is a great alternative to setting up a Facebook store if you’re just looking to sell on a few items you don’t need anymore. Consumers are becoming more omnichannel and buying products online across different platforms. Once you’re selling on Facebook you can connect your business account on Instagram to start selling directly from the platform. Most shoppers make buying decisions with many devices. Either way, to make sure your store is ready for when Facebook Shops is available to it, make sure you add Facebook as a Sales Channel. Facebook ads are more traditional advertising. We value your privacy! If you opted to sell over Messenger, you won’t have to add a link here. Sorry I can't be of more help, and thanks for joining in the discussion! To sell an item on Marketplace: From your News Feed, click Marketplace. Your new item will then appear here, and you can click + Add Product again to add more. Evaluate Your Options for Selling on Facebook. There are many ways that Facebook makes it easy to promote the products you’re selling on their platform. We’ve been helping others build their online presence for over 10 years – and we can’t imagine doing anything else. We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality – governed by the WBE editorial manifesto. Website Builder Expert does the research for you. You have the chance to personalize your store, making it look more ‘you’ and less ‘Facebook’. When you sell as a business on Marketplace, you get access to a growing community of active, motivated buyers. To do this, download BigCommerce’s Facebook Shop app, which will walk you through the process of syncing both stores. It’s helpful…I got to know how to sell on Facebook. Selling from a Facebook store is a better option than the FB marketplace or groups for you. We wanted to build a website to start a side business, and felt overwhelmed, confused & scared about how to actually do it, which builder to use, and making wrong decisions. Once your site is ready, add your products to your online store via manual upload or CSV file. You can manage your orders by going to Publishing Tools (along the top menu): Next, select Pending Orders from the menu down the left hand side: When orders come in, you’ll be able to see them here, and update the order status as you go through the process of sending them: You can also schedule and review posts in the Posts section. Instantly join the 1,600+ other readers who have already signed up to get their hands on this free checklist. How to list an item on Facebook Marketplace Click the Marketplace icon, then tap the 'Sell' or 'Sell something' button. 1. Selling on Facebook is a smart move. This way you can start selling straight away, and easily link up with the Facebook Shops feature once it’s available to you. Once you’ve chosen a platform, you can create your online store. This will help you understand the price that will lead to the most sales. Most ecommerce builders also have integrations with other helpful online tools. We’re going to go through the different features you have to maximize profit. If you choose Shopify as your online store builder, all you have to do to create your Facebook Store is add their free app and you’re good to go! She has expertise in strategy, selling products online, and small business solutions. From there, click the Sell Something button and select a category. Adding just one more place to sell your products online could double your business. Facebook doesn’t integrate with other platforms, so without an ecommerce platform, you’ll need to manually manage your orders and shipping.